Sunday, October 10, 2010

Savvy Shoppers



As technology advances, so does the comfort level that both men and women have when shopping on the internet.

Before purchasing a product for the home or apparel, consumers are researching the item(s) on the internet to save both time and money.

Consumer shopping habits have changed dramatically over the last decade. Shoppers are focusing their shopping efforts specifically on their favorite retailers more often than in recent years.

Shoppers are more educated today and will wait for sales and incentives rather than paying full price for an item.

Retailers are challenged to offer creative incentives to motivate customers to "buy now" through exclusive web, in-store, and shipping offers.

Today's consumers expects retailers to maintain "user friendly" web sites including high resolution photos, quick response, detailed product information, and customer service.

Thursday, September 2, 2010

Zero Waste Fashion



Zero-waste design isn’t a new technology or material. Instead, it’s a new way of thinking—a philosophy that forces you to challenge existing techniques and become a smarter designer. Technique-wise, it involves fitting all the flat pieces of your clothing pattern like a jigsaw puzzle so no fabric is wasted. Considering that roughly 15 percent of the fabric is discarded when a typical garment is made, the cumulative effect of leaving behind no waste has far-reaching environmental consequences. More than that, however, zero waste about working within those constraints to invent beautiful new forms of fashion.


For all my bloggers I have an interesting article to share. Here it goes :














Wednesday, September 1, 2010

Edible Fashion

Italian photographer Fulvio Bonaviaare does not only delectable and endlessly enticing photography but they also point to the growing trendtowards meshing food, art and fashion in one giant grab bag of styles. 
These are taken from his latest book, A Matter of Taste. 



Thursday, July 8, 2010

CONSCIOUS CONSUMING







A mood of personal re-evaluation prevails, as reflected in consumer attitudes.


Always a factor during periods of global unrest, consumers evaluate purchase decisions by a higher set of standards.


Products and services that she can connect with emotionally have a better chance of appealing to her more moderate mood.


Conscious consumption means quality products... with integrity.


Authenticity and genuine quality materials become more important as consumers seek to re-connect with the past.


Environmental issues, humane treatment of workers, and good moral standings become important in her selections.


Consumers look to the past for a new sense of elegance and a return to quality.


Products need to connect with the consumer on more than price alone.